River Up

River Up
DID YOU KNOW?We started out selling hats & scarves from a roadside kiosk in the heart of Harajuku, Japan. It was 1983 and our founder Mr. Kawakami (originally from Osaka) sought great(er) opportunity in megalopolis Tokyo. Since then we have grown little by little to serve the articulate Japanese market. Our founder Mr. Kawakami who believed strongly in Hitoshi Masakiís passion and spirit, gave him a shot at the US market and opened the official US branch.In 2001, we established a deal to represent another company, MAD FACTORY INC and license their headwear in US market.